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Built around a love for surf, Reef began with the idea of creating quality products that fit right in with the casual attitude and lifestyle of the beach. It all began twenty years ago with Fernando and Satiago Aguerre, two brothers from Argentina, who were passionate about surfing as well as the idea of creating a surf brand that would represent surfers around the world. So, with a lot of creative ideas and hard work, Reef was founded and soon became the #1 sandal brand. Now, two decades later, Reef continues to dominate the sandal and surf industry with top quality products for men, women, and children. These surf inspired products have been worn by millions of surfers and individuals across the globe, but also have been represented and inspired by elite wave riders like Bobby Martinez, Sofia Mulanovich, Rob Machado and Mick Fanning. The authentic and innovative products created by Reef are meant to nurture any lifestyle fortunate enough to thrive on happiness that only the freedom of surfing can bring.