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Get 10 % Off On Your Vintage Clothing Order! at ModCloth.com


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Follow the link and use coupon code: Affiliate10 at checkout and get 10% off on your vintage clothing order from ModCloth.com.

It’s hard to believe that’s how ModCloth began!

In high school, I fell in love with vintage fashion and the thrill of scouring thrift stores or estate sales for amazing finds. No matter what the size, I couldn’t leave a beautiful piece of clothing behind. I’d buy it for a friend or swear to use the buttons someday, and I started to acquire quite a collection.

Then, during the summer after our senior year, my techie boyfriend, Eric, helped me create ModCloth. It was very small at first. We only had a few items in each category, but we had a sale on the very first day!

We left for Carnegie Mellon University together in the fall, and I continued running the site- writing descriptions, talking to customers, taking photos, and shipping clothing from my dorm room. ModCloth slowly grew, and by graduation in 2006, Eric and I had to decide whether to pursue the business full-time or keep it as a hobby on the side.

I loved running the site and couldn’t imagine doing anything else, so with some family support and our pug, Winston, by our side, we decided to jump in! Eric worked on the business side of things, while I set out to discover even more amazing vintage and indie fashion. Eric and I arrived at our first trade show, and were surrounded by miles of clothing without any idea of how the industry worked! We quickly caught on, though, and ModCloth began to grow! Word soon spread about the indie designers we carried, and we had to carry even more to meet our customers’ requests.



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